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1 Post

Is the White Paper Dead?

General Marketing

Is the White Paper Dead?

October 27, 2020 — 3 Comments

Eric Lundbohm

Eric Lundbohm is a B2B marketing expert with experience in the trenches bringing products to market and growing their revenues. He brings a range of experience garnered from Fortune 500 down to start-up situations across cybersecurity, SaaS and information industries. Eric helps companies as a "fractional CMO" marketing consultant to help upgrade marketing strategy and execution or to begin or accelerate growth. His blog focuses on topics surrounding marketing, business and management, written in an easily digestible and often humorous fashion

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