Eric Lundbohm is a Business-to-Business marketing expert with experience in the trenches bringing products to market and growing their revenues. He brings a range of experience garnered from Fortune 500 down to start-up situations across cybersecurity, healthcare, information and automotive industries. Eric enjoys helping companies as a "fractional CMO" marketing consultant to help upgrade marketing strategy and execution to begin or accelerate growth.
His blog focuses on topics surrounding marketing, business and management, written in an easily digestible and often humorous fashion
When I was in college, automobiles were not quite as reliable as they are today. In those days, you often had issues with your vehicles that you lived with for a while or forever. I had a couple cars like… Read More ›
Marketing is one of those things that every business does in some way, whether someone has a marketing title or not. Somehow potential customers know to come to the door, are presented with the trappings of a brand image and… Read More ›